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Rock the Vote was founded in 1990 by Jeff Ayeroff with Virgin America co-chair Jordan Harris and Virgin executive Beverly Lund. Later, they hired Jodi Uttal and then Steve Barr, a campaign worker and political fundraiser, who became co-founders for their contribution to Rock the Vote.
In the weeks before Election Day, a loose-knit group of women are organizing online to blanket their communities with pro-Kamala Harris messages — not on yard signs or fliers, but on sticky notes.
Fan voting will begin Tuesday, Sept. 3 at 11 a.m. ET on @MTV Instagram Story (2 Rounds bracket-style face-off, final round tap to vote); closes Sept. 6 at 11 a.m. ET. *NSYNC – RCA Records ...
P. Diddy said at the time that its mission was to make voting "hot" and "sexy." [3] [4] The 2004 campaign included a line of "Vote or Die" t-shirts, an album, a voter registration push in cities and campuses nationwide, and commercials on such outlets as MTV and BET. [2]
At the age of 23, she was the face of MTV's Choose or Lose campaign, which focused on encouraging young adults to vote. The campaign received a Peabody Award in May 1992. [2] She interviewed Hillary Clinton, Anita Hill and Yasser Arafat, among others. She had cameo roles in the films The Cable Guy and Contact as herself. [3]
These three generations of Black women activists — Mary-Pat Hector, 26; Melanie Campbell, 61; Judy Richardson, 80 — use different tactics and strategies, but all work to register communities ...
Julia Roberts Says ‘Women Still Have a Right to Choose’ in Voting Booths, Even if Their Husbands Support Trump: ‘No One Will Ever Know’ How You Vote Zack Sharf October 29, 2024 at 4:45 PM
She participated in the first Rock the Vote campaign in 1990 to encourage young audiences to practice the suffrage. [128] Mentioning Madonna's video, Liana Satenstein from Vogue commented that the campaign's videos of the 1990s are "special". In 1996, MTV's "Choose or Lose" used the Madonna video again. [129]