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  2. Conformity - Wikipedia

    en.wikipedia.org/wiki/Conformity

    Conformity can occur in the presence of others, or when an individual is alone. For example, people tend to follow social norms when eating or when watching television, even if alone. [3] The Asch conformity experiment demonstrates how much influence conformity has on people. In a laboratory experiment, Asch asked 50 male students from ...

  3. Normative social influence - Wikipedia

    en.wikipedia.org/wiki/Normative_social_influence

    The need for a positive relationship with the people around leads us to conformity. [4] This fact often leads to people exhibiting public compliance—but not necessarily private acceptance—of the group's social norms in order to be accepted by the group. [5] Social norms refers to the unwritten rules that govern social behavior. [6]

  4. Social influence - Wikipedia

    en.wikipedia.org/wiki/Social_influence

    There are three processes of attitude change as defined by Harvard psychologist Herbert Kelman in a 1958 paper published in the Journal of Conflict Resolution. [1] The purpose of defining these processes was to help determine the effects of social influence: for example, to separate public conformity (behavior) from private acceptance (personal belief).

  5. Asch conformity experiments - Wikipedia

    en.wikipedia.org/wiki/Asch_conformity_experiments

    The Asch conformity experiments are often interpreted as evidence for the power of conformity and normative social influence, [18] [19] [20] where normative influence is the willingness to conform publicly to attain social reward and avoid social punishment. [21]

  6. Social norm - Wikipedia

    en.wikipedia.org/wiki/Social_norm

    Shaking hands after a sports match is an example of a social norm. There are varied definitions of social norms, but there is agreement among scholars that norms are: [9] social and shared among members of a group, related to behaviors and shape decision-making, proscriptive or prescriptive

  7. Groupthink - Wikipedia

    en.wikipedia.org/wiki/Groupthink

    Groupthink can be considered by many to be a detriment to companies, organizations and in any work situations. Most positions that are senior level need individuals to be independent in their thinking. There is a positive correlation found between outstanding executives and decisiveness (Kelman).

  8. Herd mentality - Wikipedia

    en.wikipedia.org/wiki/Herd_mentality

    In humans, evidence suggests that conformity is the product of both informational and normative influences, where the latter refers to receptivity to intra-group social pressures. [12] Social scientists have regarded this as an important evolutionary instinct which encourages socially constructive empathy and altruism, helpful in overcoming ...

  9. Spiral of silence - Wikipedia

    en.wikipedia.org/wiki/Spiral_of_silence

    Conformity experiments have no moral component, yet morality is a key construct in the model. These conformity experiments, particularly those by Asch, form part of the base of the theory. Scholars question whether these conformity experiments are relevant to the development of the spiral of silence.