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A business alliance is an agreement between businesses, usually motivated by cost reduction and improved service for the customer. Alliances are often bounded by a single agreement with equitable risk and opportunity share for all parties involved and are typically managed by an integrated project team.
A strategic alliance is an agreement between two or more players to share resources or knowledge, to be beneficial to all parties involved. It is a way to supplement internal assets, capabilities and activities, with access to needed resources or processes from outside players such as suppliers, customers, competitors, companies in different industries, brand owners, universities, institutes ...
American Independent Business Alliance; American Marketing Association; Association of National Advertisers; Commercial Real Estate Women; Community Associations Institute; Compete America; Council of American Survey Research Organizations; Graphic Arts Technical Foundation; Institute for Supply Management; International Council of Shopping Centers
A strategic partnership (also see strategic alliance) is a relationship between two commercial enterprises, usually formalized by one or more business contracts.A strategic partnership will usually fall short of a legal partnership entity, agency, or corporate affiliate relationship.
Strategic alliances can lead to new sources of revenues. Cooperation can improve the image of the company. Alliances can improve the capabilities of the company to respond to the changes of the market and changes in the ways of production. Strategic alliances offers opportunities to the company to acquire knowledge and experience. [14]
A multilateral free trade agreement is between several countries all treated equally, and creates a free trade area.Every customs union, common market, economic union, customs and monetary union and economic and monetary union is also a free trade area, and are not included below.
Members of an alliance are called allies. Alliances form in many settings, including political alliances, military alliances, and business alliances. When the term is used in the context of war or armed struggle, such associations may also be called allied powers, especially when discussing World War I or World War II.
A business partner can be: A supplier; A customer; A channel intermediary (such as an agent or reseller), or; A vendor of complementary offerings (for example, one party sells the hardware, while the other sells the software) This is a wider definition than a business alliance.