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As a user navigates between web pages, Google Analytics provides website owners JavaScript tags (libraries) to record information about the page a user has seen, for example the URL of the page. Google analytics JavaScript libraries uses HTTP cookies, with which it remembers what a user has done on previous pages and his interactions. [54]
Google Sites is a structured wiki and web page creation tool included as part of the free, web-based Google Docs Editors suite offered by Google. The service includes Google Docs , Google Sheets , Google Slides , Google Drawings , Google Forms , and Google Keep .
Google Optimize, formerly Google Website Optimizer, was a freemium web analytics and testing tool by Google. [1] It allowed running some experiments that are aimed to help online marketers and webmasters to increase visitor conversion rates and overall visitor satisfaction.
One Google workspace exclusive product is Google Vault. [3] Google Business Profile – a listing service that allows business owners to create and verify their own business data including address, phone number, business category and photos. Google Tables (beta) – Business workflow automation tool.
Google Marketing Platform is an online advertising and analytics platform developed by Google and launched on July 24, 2018. [1] It unifies DoubleClick's advertising services (acquired in March 2008) and Google's own advertising and analytics services. [2] [3] [4] Google Marketing Platform is mainly used by big advertisers to buy ads on the ...
Google Search Console Insights, introduced in 2021, is an analytical feature of Google Search Console. It combines data from Google Search Console and Google Analytics , to provide webmasters and content creators with insights into the performance of their content across Google's services.
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Bigtable development began in 2004. [1] It is now used by a number of Google applications, such as Google Analytics, [2] web indexing, [3] MapReduce, which is often used for generating and modifying data stored in Bigtable, [4] Google Maps, [5] Google Books search, "My Search History", Google Earth, Blogger.com, Google Code hosting, YouTube, [6] and Gmail. [7]