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A chief marketing officer (CMO), also called a chief brand officer (CBO), [1] [2] is a C-suite corporate executive responsible for managing marketing activities in an organization. The CMO leads brand management , marketing communications (including advertising , promotions and public relations ), market research , product marketing ...
Corporate titles or business titles are given to company and organization officials to show what job function, and seniority, a person has within an organisation. [1] The most senior roles, marked by signing authority, are often referred to as "C-level", "C-suite" or "CxO" positions because many of them start with the word "chief". [2]
Chief marketing officer; Chief medical officer, the senior government official designated head of medical services; Chief merchandising officer; Collateralized mortgage obligation, a type of complex debt security
"When people say, 'Oh, the CMO role is being eliminated,' that doesn't mean marketing isn't important. It simply means a company has chosen to structure around the role in a different way," he says.
A contract manufacturing organization (CMO), more recently referred to (and more commonly used now) as a contract development and manufacturing organization (CDMO) to avoid the acronym confusion of Chief Medical Officer or Clinical Monitoring Organization in the pharma industry, is a company that serves other companies in the pharmaceutical industry on a contract basis to provide comprehensive ...
Getting a job is hard right now—ask any Gen Z grad who's at risk of being "unemployable". But Squarespace’s chief marketing officer, Kinjil Mathur, says that’s long been the case, which is ...
CMO is conducted in conjunction with combat operations during wartime and becomes a central part of a military campaign in counter-insurgencies. Some militaries have specialized units dedicated to conduct CMO, such as civil affairs forces or form task forces specifically for this purposes, such as a joint civil-military operations task force in ...
The chief merchandising officer (CMO) is a top-level executive employee who controls the merchandising in a company or other organization. Responsibilities [ edit ]