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Oscar Mayer is an American meat and cold cut producer known for its hot dogs, bologna, bacon, ham, and Lunchables products. The company is a subsidiary of the Kraft Heinz Company and based in Chicago, Illinois .
Oscar Mayer’s “The Bologna Song” first graced television screens in 1974, capturing hearts, ears, and even grocery lists across America. Five decades later, the ad is back — complete with ...
The title refers to Bologna sausage, specifically the Oscar Mayer brand popular in the United States. Yankovic sent "My Bologna" to Dr. Demento, who aired the song on his nationwide radio program, The Dr. Demento Show. The song was a hit on the program, and eventually gained the number one spot on Dr. Demento's "Funny Five" countdown.
Looking at Oscar Mayer's most iconic work, like the Wienermobile and ‘My Bologna Has A First Name,’ we can see that most of the ads were created first and foremost to make people smile, as it ...
Oscar Mayer's name is synonymous with two things: processed meat and catchy jingles. Start singing, "My bologna has a first name...." and chances are several people will join in to finish the song.
Richard Dale Trentlage (December 27, 1928 – September 21, 2016) was an American jingle writer. He wrote jingles for McDonald's, the National Safety Council, and V8, but he is best known for the long-running jingle for Oscar Mayer wieners. [1]
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Lunchables was designed in 1985 by Bob Drane [7] as a way for Oscar Mayer to sell more bologna and other lunch meat. [7] After organizing focus groups of American mothers, Drane discovered that their primary concern was time.