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  2. Color psychology - Wikipedia

    en.wikipedia.org/wiki/Color_psychology

    Color meaning is either based in learned meaning or biologically innate meaning. The perception of a color causes evaluation automatically by the person perceiving. The evaluation process forces color-motivated behavior. Color usually exerts its influence automatically. Color meaning and effect has to do with context as well. [12]

  3. Color - Wikipedia

    en.wikipedia.org/wiki/Color

    Color reproduction is the science of creating colors for the human eye that faithfully represent the desired color. It focuses on how to construct a spectrum of wavelengths that will best evoke a certain color in an observer. Most colors are not spectral colors, meaning they are mixtures of

  4. Color science - Wikipedia

    en.wikipedia.org/wiki/Color_science

    Color science is the scientific study of color including lighting and optics; measurement of light and color; the physiology, psychophysics, and modeling of color vision; and color reproduction. It is the modern extension of traditional color theory .

  5. Color theory - Wikipedia

    en.wikipedia.org/wiki/Color_theory

    Color theory, or more specifically traditional color theory, is a historical body of knowledge describing the behavior of colors, namely in color mixing, color contrast effects, color harmony, color schemes and color symbolism. [1] Modern color theory is generally referred to as color science.

  6. Biological pigment - Wikipedia

    en.wikipedia.org/wiki/Biological_pigment

    Pigment color differs from structural color in that it is the same for all viewing angles, whereas structural color is the result of selective reflection or iridescence, usually because of multilayer structures. For example, butterfly wings typically contain structural color, although many butterflies have cells that contain pigment as well. [3]

  7. Tetrachromacy - Wikipedia

    en.wikipedia.org/wiki/Tetrachromacy

    The four pigments in a bird's cone cells (in this example, estrildid finches) extend the range of color vision into the ultraviolet. [1]Tetrachromacy (from Greek tetra, meaning "four" and chroma, meaning "color") is the condition of possessing four independent channels for conveying color information, or possessing four types of cone cell in the eye.

  8. Here’s What Those Colored Circles on Food Packages Actually Mean

    www.aol.com/those-colored-circles-food-packages...

    They compare the color to boxes printed around the world to ensure consistent brand colors,” Schiraldi explained. “Most printers only use four colors: cyan (blue-green), yellow, magenta and black.

  9. Philosophy of color - Wikipedia

    en.wikipedia.org/wiki/Philosophy_of_color

    Paul Churchland (of UCSD) has also commented extensively on the implication of color vision science on his version of reductive materialism. In the 1980s Paul Churchland's view located colors in the retina. But his more recent view locates color in spectral opponency cells deeper in the color information stream.