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These psychological traits are in varying degrees demonstrated throughout the remaining chapters of the book, in which Gardner examines particular "fads" he labels pseudo-scientific. His writing became the source book from which many later studies of pseudo-science were taken (e.g. Encyclopedia of Pseudo-science).
Created Date: 8/30/2012 4:52:52 PM
Without doubt, motivational research became increasingly well known within the advertising and marketing professions from the late 1940s. The Journal of Marketing featured the method in the April issue of 1950; Newsweek also featured the subject in October, 1955 and Fortune magazine devoted its cover story in June 1956 to the field.
[43] [116] [117] The concept of pseudoscience rests on an understanding that the scientific method has been misrepresented or misapplied with respect to a given theory, but many philosophers of science maintain that different kinds of methods are held as appropriate across different fields and different eras of human history. According to ...
The original studies supporting FIT began falling out of favor in the 1930s. By the late 1950s, it was regarded as a fringe theory. The Clovis First theory held that the Clovis culture was the first culture in North America. It was long regarded as a mainstream theory until mounting evidence of a pre-Clovis culture discredited it. [15] [16] [17]
Irving Langmuir coined the phrase pathological science in a talk in 1953.. Pathological science, as defined by Langmuir, is a psychological process in which a scientist, originally conforming to the scientific method, unconsciously veers from that method, and begins a pathological process of wishful data interpretation (see the observer-expectancy effect and cognitive bias).
Autodynamics – a physics theory proposed in the 1940s that claims the equations of the Lorentz transformation are incorrectly formulated to describe relativistic effects, which would invalidate Einstein's theories of special relativity and general relativity, and Maxwell's equations. The theory is discounted by the mainstream physics ...
This two-volume work provides a broad introduction to the most prominent pseudoscientific claims made in the name of science. Covering the popular, the academic, and the bizarre, the encyclopedia includes topics from alien abductions to the Bermuda Triangle, crop circles, Feng Shui, and near-death experiences.