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Local search engine optimization (local SEO) is similar to (national) SEO in that it is also a process affecting the visibility of a website or a web page in a web search engine's unpaid results (known as its SERP, search engine results page) often referred to as "natural", "organic", or "earned" results. [1]
The main Yahoo! Maps site offered street maps and driving directions for the United States and Canada. It had the following notable features: Address Book: Registered Yahoo! users can store a list of commonly used street addresses, making it unnecessary to type them in again.
Search engine optimization (SEO) is the process of improving the quality and quantity of website traffic to a website or a web page from search engines. [ 1 ] [ 2 ] SEO targets unpaid search traffic (usually referred to as " organic " results) rather than direct traffic, referral traffic, social media traffic, or paid traffic .
New search engine: Yahoo! Search is launched. It is a search function that allows users to search Yahoo! Directory. [20] [21] It becomes the first popular search engine on the Web. [19] However, it is not a true Web crawler search engine. New search engine: Search.ch is launched. It is a search engine and web portal for Switzerland. [22] New ...
Search Engine Land is a news website that covers search engine marketing and search engine optimization. One of the well-known blogs which shares information about keyword research , trends in search marketing ( SEM ), paid search advertising ( PPC ) and search engine optimization ( SEO ) as well as analysis, advice, tips, tactics and how-to ...
Yahoo!, for example, separates its local search engine features into Yahoo! Local and Yahoo! Maps, the former being focused on business data and correlating it with web data, the latter focused primarily on the map features (e.g. directions, larger map, navigation). Local search, like ordinary search, can be applied in two ways.
Search analytics is the use of search data to investigate particular interactions among Web searchers, the search engine, or the content during searching episodes. [1] The resulting analysis and aggregation of search engine statistics can be used in search engine marketing (SEM) and search engine optimization (SEO).
In late 2006, Yahoo began a campaign to upgrade their maps, to compete better with Google Local and other online map companies. Several of the maps used in the survey were similar to Google maps. The online survey is here. Best wishes, Travb 06:32, 19 December 2006 (UTC) At this time (july 17, 2015), the service is still available.
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