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Excel also represents some of the biggest brands in sports and has secured naming rights and on-uniform partnerships with the leading properties within the NBA, [5] MLS, [6] MLB, [7] NHL [8] and NFL. Excel is a perennial finalist for Sports Business Journal's Best in Talent Management Award and has won three times, most recently in 2024.
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On July 22, 2021, Williams signed a contract with Excel Sports Management to pursue Name, Image and Likeness endorsement opportunities. [ 35 ] On October 28, 2021, Williams signed a multi-year endorsement deal with Puma , making him the first American high school basketball player to sign a sneaker deal with a global footwear company, at 17 ...
Martin is represented by Excel Sports Management, after signing with the agency in May 2024. [181] In September 2024, Martin announced her partnership with American Eagle Outfitters on her social media platforms. [182] In October 2024, Martin appeared in a TikTok ad campaign for TOGETHXR and Aflac alongside Aces' teammate, Sydney Colson. [183 ...
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Cheer Athletics began in May 1994 when co-founders Jody Melton and Angela Rogers began their first practice with 2 athletes at a local park in Plano, TX. 1995-1996 The 1995-96 season brought many new challenges.