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Exact Data was founded in 2001 with the name Custom Offers LLC. The company has operated under several names, including Mosaic Data Solutions and ConsumerBase LLC. The company was renamed Exact Data in 2013. Lawrence Organ is the current CEO. Founded as Custom Offers LLC, 2001; Acquired by Mosaic Group, renamed Mosaic Data Solutions, 2002
Customer data or consumer data refers to all personal, behavioural, and demographic data that is collected by marketing companies and departments from their customer base. [1] To some extent, data collection from customers intrudes into customer privacy , the exact limits to the type and amount of data collected need to be regulated.
Lawrence P. Organ (born November 1959) is a Canadian businessman. He is the founder and former chief executive officer of Chicago, Illinois-based Exact Data, acquired in 2021 by Data Axle.
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EXL acquired RPM Direct LLC and RPM Data Solutions, LLC (collectively, "RPM") on 23 March 2015. RPM specializes in analyzing large consumer-data sets to segment populations, predict response rates, forecast customer lifetime value, design and execute targeted, multi-channel marketing campaigns, especially in areas of healthcare and insurance. [22]
Exact is a Dutch software company that offers accounting, ERP, and other software for small and medium enterprises. Exact develops cloud-based and on-premises software for industries such as accountancy, wholesale distribution, professional services and manufacturing, serving more than 500,000 companies.
Image source: The Motley Fool. Alaska Air Group (NYSE: ALK) Q4 2024 Earnings Call Jan 23, 2025, 11:30 a.m. ET. Contents: Prepared Remarks. Questions and Answers. Call Participants
Customer data management (CDM) is the ways in which businesses keep track of their customer information and survey their customer base in order to obtain feedback. CDM includes a range of software or cloud computing applications designed to give large organizations rapid and efficient access to customer data .