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  2. Blind taste test - Wikipedia

    en.wikipedia.org/wiki/Blind_taste_test

    In this single blind taste test of two cola brands, the experimenter knows which bottle is which. There are two types of blind taste tests: In a single blind taste test, experimenters know information about the participants, but the participants know nothing about the experimenters or the product they are testing. The aforementioned Pepsi ...

  3. Pepsi Challenge - Wikipedia

    en.wikipedia.org/wiki/Pepsi_Challenge

    The challenge originally took the form of a single blind taste test. At malls, shopping centers, and other public locations, a Pepsi representative sets up a table with two white cups: one containing Pepsi and one with Coca-Cola. [2] Shoppers are encouraged to taste both colas and then select which drink they prefer.

  4. Coke vs. Pepsi: We Settled the Debate with a Blind Test - AOL

    www.aol.com/lifestyle/coke-vs-pepsi-settled...

    Coke vs. Pepsi is one of the most heated debates in foodie history. Find out what our team of experts has to say. The post Coke vs. Pepsi: We Settled the Debate with a Blind Test appeared first on ...

  5. New Coke - Wikipedia

    en.wikipedia.org/wiki/New_Coke

    By 1985, Coca-Cola had been losing market share to diet soft drinks and non-cola beverages for several years. Blind taste tests suggested that consumers preferred the sweeter taste of the competing product Pepsi-Cola, and so the Coca-Cola recipe was reformulated. The American public reacted negatively, and New Coke was considered a major failure.

  6. This drag queen’s Diet Coke taste test is pure cinema - AOL

    www.aol.com/news/drag-queen-diet-coke-taste...

    “Delta Work if Diet Coke blind taste testing was an Olympic sport,” wrote another X user, posting a picture of American hero Simone Biles holding her many Olympic medals. Work says she was ...

  7. Optimized Consumer Intensity Analysis - Wikipedia

    en.wikipedia.org/wiki/Optimized_Consumer...

    In the area of food and beverage marketing, an Optimized Consumer Intensity Analysis uses data from a sensory perception experiment, often in the form of a blind taste test, to compare brands or products. For example, the Pepsi Challenge is a famous taste test that has been run by Pepsi since 1975 as a method to show their superiority to Coca-Cola.

  8. “Tastes Like Dirt”: 30 Things Some Netizens Can’t Believe ...

    www.aol.com/45-times-people-were-convinced...

    In blind taste tests even ‘experts’ can’t tell them apart from cheap supermarket bottles. Image credits: Personal-Listen-4941 #21. ... Tastes like cheap cola. #24. Coffee, high street coffee ...

  9. Mexican Coke - Wikipedia

    en.wikipedia.org/wiki/Mexican_Coke

    However, participants in a different double-blind test preferred American Coca-Cola, [20] participants in taste tests conducted by Coca-Cola, and others reported no perceptible differences in flavor between American Coke and the Mexican formulation.