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A funny ad goes a long way, or at least it did for two amateur advertisers who won Doritos' "Crash the Super Bowl" contest in 2009, an ad contest where the winning commercial was played during the ...
Either way, USA TODAY's Ad Meter champions have over the years displayed the wide range of approaches that can deem a Super Bowl commercial a big winner in the eyes of the viewing public.
An ideal Super Bowl ad! Recalling an iconic scene from “When Harry Met Sally” with Meg Ryan and Billy Crystal hits that nostalgia spot, and it’s still funny enough for anyone unfamiliar with it.
Determined to have the best Super Bowl commercial, FedEx researched past Super Bowl commercials and found 10 things that they believe will help them win, all of which are included in this ad: a celebrity (Burt Reynolds), an animal (a bear), a dancing animal (still the bear), a cute kid, a groin kick, a talking animal (still the bear ...
The opening kickoff of Super Bowl XLVII. Super Bowl games have frequently been among the United States' most-watched television broadcasts.In 2024, Super Bowl LVIII set an all-time record for viewership at the game, with an average of 123.7 million viewers across all platforms according to Nielsen and Adobe Analytics, exceeding a record set the previous year at Super Bowl LVII (115.1 million ...
There's a lot on the line for Super Bowl advertisers, with a few ad spots selling for a record $8 million and even $8 million-plus for 30 seconds. Last year, a 30-second spot sold for about $7 ...
The best Super Bowl commercials over the years have been funny, bizarre, and emotional. Watch the best Super Bowl ads of all time before Super Bowl LIX airs.
The Super Bowl XXVII halftime show took place on January 31, 1993, at the Rose Bowl in Pasadena, California, as part of Super Bowl XXVII. In an effort to increase its profile after being counterprogrammed by an In Living Color special the previous year, the show featured a performance by Michael Jackson. The performance was successful in its ...