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Guiding Light (known as The Guiding Light before 1975) is an American radio and television soap opera. Guiding Light aired on CBS for 57 years between June 30, 1952, and September 18, 2009, overlapping a 19-year broadcast on radio between January 25, 1937, and June 29, 1956. [1] With 72 years of radio and television runs, Guiding Light is the ...
The Guiding Light was broadcast in black and white for the remainder of the decade. In 1956, Phillips created As the World Turns, which first started airing on April 2, 1956 on CBS. When the workload of writing both that show and The Guiding Light became too much for her, Phillips handed the reins at The Guiding Light to her protégé Agnes Nixon.
This is a list of actors and actresses who have had roles on the soap opera Guiding Light. Originally a radio drama series, by the early 1980s, Guiding Light was CBS's main contender challenging ABC's dominance of the daytime television soap opera ratings. [1]
Renauld White, known for his trailblazing modeling career and performance on the soap opera Guiding Light, has died.He was 80 years old. Fashion designer Jeffrey Banks, a close friend of the late ...
Later in the decade, in 1966–1967, The Guiding Light was also the first show to regularly feature African American characters, Dr. Jim Frazier and his wife nurse Martha Frazier (played first by Billy Dee Williams and Cicely Tyson and then by James Earl Jones and Ruby Dee).
CBS would be where the show would stay until its cancellation on television in September 2009. Procter & Gamble was the original sponsor of The Guiding Light until March 16, 1942, when General Mills started sponsorship. Procter & Gamble would again sponsor the show when CBS picked up the show on June 2, 1947.
During the 1970s, the head writer for Guiding Light stabilized, with two main storylines from January 1, 1970, to December 31, 1979. Robert Soderberg and Edith Sommer wrote the first half of the decade until the spring of 1973. Then James Gentile, Robert Cenedella, and James Lipton continued in the same direction until near the end of October 1975.
Guiding Light (CBS/) Lawson played boarding house operator Bea Reardon for nearly a decade before leaving the CBS daytime program in 1990. She appeared on more than 50 episodes of the soap opera ...