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Guiding Light (known as The Guiding Light before 1975) is an American radio and television soap opera. Guiding Light aired on CBS for 57 years between June 30, 1952, and September 18, 2009, overlapping a 19-year broadcast on radio between January 25, 1937, and June 29, 1956. [ 1 ]
The Guiding Light was broadcast in black and white for the remainder of the decade. In 1956, Phillips created As the World Turns, which first started airing on April 2, 1956 on CBS. When the workload of writing both that show and The Guiding Light became too much for her, Phillips handed the reins at The Guiding Light to her protégé Agnes Nixon.
Procter & Gamble was the original sponsor of The Guiding Light until March 16, 1942, when General Mills started sponsorship. Procter & Gamble would again sponsor the show when CBS picked up the show on June 2, 1947.
The Guiding Light (GL) (known since 1975 as Guiding Light) was a long-running American television soap opera. ... Maggie and Bill Bauer start an affair, which Bill ...
Later in his career, White explored acting, appearing on the soap opera Guiding Light for several years and taking on a few other roles. He continued modeling throughout his life, and in 2023, he ...
P&G previously worked on As the World Turns, Guiding Light and Another World. The Gates will be the network’s first new soap opera since The Bold and the Beautiful premiered in 1987.
Guiding Light (CBS/) Lawson played boarding house operator Bea Reardon for nearly a decade before leaving the CBS daytime program in 1990. She appeared on more than 50 episodes of the soap opera ...
Guiding Light: CBS June 30, 1952 September 18, 2009 March 13, 1967 November 7, 1977 N/A Hawkins Falls: NBC June 7, 1950 July 1, 1955 N/A N/A N/A Hidden Faces: NBC December 30, 1968 June 27, 1969 From the start N/A N/A How to Survive a Marriage: NBC January 7, 1974 April 17, 1975 From the start N/A N/A Love Is a Many Splendored Thing: CBS ...