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  2. News analytics - Wikipedia

    en.wikipedia.org/wiki/News_analytics

    The application of sophisticated linguistic analysis to news and social media has grown from an area of research to mature product solutions since 2007. News analytics and news sentiment calculations are now routinely used by both buy-side and sell-side in alpha generation, trading execution, risk management, and market surveillance and compliance.

  3. Data feed - Wikipedia

    en.wikipedia.org/wiki/Data_feed

    News feed is a popular form of web feed. RSS feed makes dissemination of blogs easy. Product feeds play increasingly important role in e-commerce and internet marketing, as well as news distribution, financial markets, and cybersecurity. [1] Data feeds usually require structured data that include different labelled fields, such as "title" or ...

  4. Social media optimization - Wikipedia

    en.wikipedia.org/wiki/Social_media_optimization

    Social media optimization (SMO) is the use of online platforms to generate income or publicity to increase the awareness of a brand, event, product or service.Types of social media involved include RSS feeds, blogging sites, social bookmarking sites, social news websites, video sharing websites such as YouTube and social networking sites such as Facebook, Instagram, TikTok and X (Twitter).

  5. Social network advertising - Wikipedia

    en.wikipedia.org/wiki/Social_network_advertising

    Social networks like Facebook and Twitter are already involved in such partnerships. These buttons appear in advertisements which appear in the news feeds of social media interfaces and give users the option to purchase an item immediately. These account for just under 2% of online sales. [24]

  6. Personalized marketing - Wikipedia

    en.wikipedia.org/wiki/Personalized_marketing

    Some personalized marketing can also be automated, increasing the efficiency of a business's marketing strategy. For example, an automated email could be sent to a user shortly after an order is placed, giving suggestions for similar items or accessories that may help the customer better use the product he or she ordered, or a mobile app could ...

  7. Feed (Facebook) - Wikipedia

    en.wikipedia.org/wiki/Feed_(Facebook)

    Facebook's Feed, formerly known as the News Feed, is a web feed feature for the social network. The feed is the primary system through which users are exposed to content posted on the network. The feed is the primary system through which users are exposed to content posted on the network.

  8. Web feed - Wikipedia

    en.wikipedia.org/wiki/Web_feed

    Common web feed icon. On the World Wide Web, a web feed (or news feed) is a data format used for providing users with frequently updated content.Content distributors syndicate a web feed, thereby allowing users to subscribe a channel to it by adding the feed resource address to a news aggregator client (also called a feed reader or a news reader).

  9. Media strategy - Wikipedia

    en.wikipedia.org/wiki/Media_strategy

    These can also overlap with each other, for example, television is a typical example of visual-audio media. Strategy, on the other hand, is a plan created to help an individual or organization to achieve certain goals. [2] Media strategy, specifically, is commonly applied in the public relations, marketing and advertising industries. By ...