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Conversion rate optimization seeks to increase the percentage of website visitors that take a specific action (often submitting a web form, making a purchase, signing up for a trial, etc.) by methodically testing alternate versions of a page or process [citation needed], and through removing impediments to user experience and improving page loading speeds.
Sales promotion uses both media and non-media marketing communications for a predetermined, limited time to increase consumer demand, stimulate market demand or improve product availability. Examples include contests , coupons , freebies , loss leaders , point of purchase displays, premiums , prizes , product samples , and rebates .
Fake news websites played a large part in the online news community during the election, reinforced by extreme exposure on Facebook and Google. [35] Approximately 115 pro-Trump fake stories were shared on Facebook a total of 30 million times, and 41 pro-Clinton fake stories shared a total of 7.6 million times.
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A survey of restaurants menus from Technomic Ignite, a food consulting firm, shows that the availability of chicken tenders has grown more than 5% over the past five years.
Fake news websites are those which intentionally, but not necessarily solely, publish hoaxes and disinformation for purposes other than news satire. Some of these sites use homograph spoofing attacks , typosquatting and other deceptive strategies similar to those used in phishing attacks to resemble genuine news outlets.
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