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  2. Gillette - Wikipedia

    en.wikipedia.org/wiki/Gillette

    Gillette's original razor patent was due to expire in November 1921 and to stay ahead of an upcoming competition, the company introduced the New Improved Gillette Safety Razor in spring 1921 and switched to the razor and blades pricing structure the company is known for today. While the New Improved razor was sold for $5 (equivalent to $85 in ...

  3. Gillette Mach3 - Wikipedia

    en.wikipedia.org/wiki/Gillette_Mach3

    Gillette budgeted $300 million for a two-year advertising campaign for the Mach3 razor. [9] [11] Gillette marketed the three blade design as allowing for a shave with less pressure to the skin and with fewer strokes, thereby reducing skin irritation. The Mach3 razor was released in North America during the last week of June 1998. [12]

  4. List of Procter & Gamble brands - Wikipedia

    en.wikipedia.org/wiki/List_of_Procter_&_Gamble...

    Gillette razors, shaving soap, shaving cream, body wash, shampoo, deodorant and anti-perspirant; Head & Shoulders shampoo; Olay personal and beauty products; Oral-B oral hygiene products; Pampers & Pampers Kandoo and Luvs disposable diapers and moist towelettes. The 2014 Financial Report lists Pampers as Procter & Gamble's largest brand. [5]

  5. You Might Be Surprised to Find That These 'US' Brands Aren't ...

    www.aol.com/30-iconic-u-brands-arent-111300178.html

    Gillette is an iconic U.S. company known for its razors and shaving cream. Aside from its products, the Gillette name is also displayed on a stadium in Massachusetts where the Super Bowl-winning ...

  6. Costco now sells its own razors — and it's terrible ... - AOL

    www.aol.com/2018-05-14-costco-now-sells-its-own...

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  7. Razor - Wikipedia

    en.wikipedia.org/wiki/Razor

    Their first challenger was manufactured by King C. Gillette: a double-edged safety razor with replaceable blades. [citation needed] Gillette's idea was the use of the "loss leader" concept, in which the razors were sold at a loss, but the replacement blades earned a high margin and provided continuous sales. They were immensely successful ...

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