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In finance, market depth is a real-time list displaying the quantity to be sold versus unit price. The list is organized by price level and is reflective of real-time market activity. Mathematically, it is the size of an order needed to move the market price by a given amount. If the market is deep, a large order is needed to change the price ...
Market data requirements depend on the need for customization, latency sensitivity, and market depth. Customization: How much operational control a firm has over its market data infrastructure. Latency sensitivity: The measure of how important high-speed market data is to a trading strategy. Market depth: the volume of quotes in a market data ...
Marketing research is the systematic gathering, recording, and analysis of qualitative and quantitative data about issues relating to marketing products and services. The goal is to identify and assess how changing elements of the marketing mix impacts customer behavior.
Market research helps to identify and analyze the needs of the market, the market size and the competition. Its techniques encompass both qualitative techniques such as focus groups, in-depth interviews, and ethnography, as well as quantitative techniques such as customer surveys, and analysis of secondary data.
In-depth interviews are typically held one-on-one between the respondent and the interview via a telephone, conducted in person, by email, or through an online platform (increasingly common). The primary advantage of in-depth interviews is the amount of detailed information provided as compared to other data collection methods, such as surveys.
In finance, MIDAS (an acronym for Market Interpretation/Data Analysis System) is an approach to technical analysis initiated in 1995 by the physicist and technical analyst Paul Levine, PhD, [1] and subsequently developed by Andrew Coles, PhD, and David Hawkins in a series of articles [2] and the book MIDAS Technical Analysis: A VWAP Approach to Trading and Investing in Today's Markets. [3]
Quantitative marketing research is the application of quantitative research techniques to the field of marketing research.It has roots in both the positivist view of the world, and the modern marketing viewpoint that marketing is an interactive process in which both the buyer and seller reach a satisfying agreement on the "four Ps" of marketing: Product, Price, Place (location) and Promotion.
Web analytics is the measurement, collection, analysis, and reporting of web data to understand and optimize web usage. [1] Web analytics is not just a process for measuring web traffic but can be used as a tool for business and market research and assess and improve website effectiveness.