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  2. Ingredient branding - Wikipedia

    en.wikipedia.org/wiki/Ingredient_Branding

    Chipmaker Intel's 1991 "Intel Inside" marketing campaign was the first landmark ingredient branding success. It came about in the late 1980s when the abruptly rising interest in personal computers led to a huge demand for central processing units, (CPUs) which Intel took as an imperative to "explain the desirability of its products" to end users, not just the original equipment manufacturer (OEM).

  3. Business model canvas - Wikipedia

    en.wikipedia.org/wiki/Business_Model_Canvas

    The business model canvas is a strategic management template used for developing new business models and documenting existing ones. [2] [3] It offers a visual chart with elements describing a firm's or product's value proposition, [4] infrastructure, customers, and finances, [1] assisting businesses to align their activities by illustrating potential trade-offs.

  4. Business model - Wikipedia

    en.wikipedia.org/wiki/Business_model

    The bait and hook business model (also referred to as the "razor and blades business model" or the "tied products business model") was introduced in the early 20th century. This involves offering a basic product at a very low cost, often at a loss (the "bait"), then charging compensatory recurring amounts for refills or associated products or ...

  5. Brand management - Wikipedia

    en.wikipedia.org/wiki/Brand_management

    Brand image refers to an image an organization wants to project; [50] a psychological meaning or meaning profile associated with a brand. [51] Brand loyalty refers to the feelings of attachment a consumer forms with a brand. It is a tendency of consumers to purchase repeatedly from a specific brand. [52]

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  7. Donald Trump's latest branded venture is guitars that cost up ...

    www.aol.com/donald-trumps-latest-branded-venture...

    President-elect Donald Trump has endorsed a line of guitars, following up on the Bibles, sneakers, watches, photo books and cryptocurrency ventures launched during his third White House campaign.

  8. Unique selling proposition - Wikipedia

    en.wikipedia.org/wiki/Unique_selling_proposition

    In marketing, the unique selling proposition (USP), also called the unique selling point or the unique value proposition (UVP) in the business model canvas, is the marketing strategy of informing customers about how one's own brand or product is superior to its competitors (in addition to its other values).

  9. Comparing Oral vs. Injectable Semaglutide: Is One More ... - AOL

    www.aol.com/comparing-oral-vs-injectable...

    However, they contain the same active ingredient as the brand-name drugs Ozempic and Wegovy. Compounded semaglutide is a more affordable option, with monthly plans starting at $199 for those who ...

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