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2. 7 Proven Social Media Strategies for Small Businesses - AOL

   www.aol.com/7-proven-social-media-strategies...

   Ten years ago, promoting your small business on social media was a fairly new practice. A lot of business owners gave it a try, with most efforts revolving around Twitter or Facebook and their ...

3. Digital Strategies Small Businesses Can Use to Boost Sales on ...

   www.aol.com/digital-strategies-small-businesses...

   The survey found that the number of small business owners worried about having effective social media and marketing strategies in place for the holidays increased to 33%, up from 22% last year ...

4. Social media use by businesses - Wikipedia

   en.wikipedia.org/wiki/Social_media_use_by_businesses

   Social media use by businesses includes a range of applications. Although social media accessed via desktop computers offer a variety of opportunities for companies in a wide range of business sectors, mobile social media, which users can access when they are "on the go" via tablet computers or smartphones, benefit companies because of the location- and time-sensitive awareness of their users.

5. Social media marketing - Wikipedia

   en.wikipedia.org/wiki/Social_media_marketing

   Social media marketing is the use of social media platforms and websites to promote a product or service. [1] Although the terms e-marketing and digital marketing are still dominant in academia, social media marketing is becoming more popular for both practitioners and researchers.

6. Corporate social media - Wikipedia

   en.wikipedia.org/wiki/Corporate_social_media

   Corporate social media is the use of social media platforms, social media communications and social media marketing techniques by and within corporations, [1] ranging from small businesses and tiny entrepreneurial startups to mid-size businesses and huge multinational firms. Within the definition of social media, there are different ways ...

7. Digital marketing - Wikipedia

   en.wikipedia.org/wiki/Digital_marketing

   The Global Web Index estimated that in 2018, a little more than 50% of consumers researched products on social media. [35] Businesses often rely on individuals portraying their products in a positive light on social media, and may adapt their marketing strategy to target people with large social media followings in order to generate such ...