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Psychographics is defined as "market research or statistics classifying population groups according to psychological variables" [1] The term psychographics is derived from the words "psychological" and "demographics" [2] Two common approaches to psychographics include analysis of consumers' activities, interests, and opinions (AIO variables), and values and lifestyles (VALS).
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Jeffrey Preston Bezos (/ ˈ b eɪ z oʊ s / BAY-zohss; [2] né Jorgensen; born January 12, 1964) is an American businessman best known as the founder, executive chairman, and former president and CEO of Amazon, the world's largest e-commerce and cloud computing company.
Meghan Markle's decision to pull her new lifestyle series in lieu of the California fires was met with animosity online but received praise by royal watchers. Two days before "With Love, Meghan ...
Trump and his team have signaled opposition to some of Ukraine's recent attacks on Russian soil. Trump's Ukraine envoy said this week that the killing of a Russian general was outside the rules of ...
Elton John's gift may be his song, but that doesn't mean he loves them all.. During an appearance on The Late Show with Stephen Colbert on Tuesday, Dec. 17, the 77-year-old musician spoke about ...