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Team names and their associated sports mascots are examples of totems in the social sciences; symbols that serve both social and psychological functions with many implicit meanings. [1] [2] The social function is to connect individuals into a community; the psychological function is to symbolize desired qualities with which fans can identify.
Using Indigenous names and mascots, like the former Washington Football Team name, extends beyond racial insensitivity; it reinforces colonialism and erases Indigenous identity and land. [1] Such practices maintain the power relationship between the dominant culture and the Indigenous culture, and can be seen as a form of cultural imperialism. [4]
Most of the schools with the name use a bird logo, therefore are not directly derived from an Indigenous people although there may be an indirect reference to Chief Black Hawk. The following use Native American images/symbols: Adrian High School, Adrian, Missouri [35] Baldwin-Woodville Area High School, Baldwin, Wisconsin
Many sports team mascots are named for an ethnic group or similar category of people. Though these names typically refer to a group native to the area in which the sports team is based, many teams take their names from groups which are known for their strength (such as Spartans or Vikings ), despite not being located near the historic homes of ...
The Beothuk aboriginal peoples became extinct in 1829 and the university deemed the use of the Beothuk name to be offensive Braves: Bradley University: Peoria, Illinois: 2005 While the nickname has never changed, all Native American imagery has been removed. The logo is now a block B and the mascot is a gargoyle. Braves Chowan University
Sometimes a company or brand logo is more than it first appears. For example, take a look at the hidden meanings or messages embedded in these 12 popular logos below. You won't look at these ...
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Generally, athletics are mainly branded by their common name, meaning words like "University of" or "College" are usually omitted and only the unique name elements are used. For example, the University of Minnesota is only known as "Minnesota", San Diego State University as "San Diego State", and so on.