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In early 2020, the song began going viral on video-sharing app TikTok, due to a dance challenge.The challenge sees participants line up behind each other, with one person in front to kick off the dance, and everyone else then proceeding to push each elbow out to the side before shimmying along to the song's chorus and then clapping along to the beat.
On March 29, 2020, social media influencer Toosie uploaded a clip showing him and his friends doing a dance challenge called the "Toosie Slide" while parts of the song are playing in the background. [ 3 ] [ 4 ] The dance was described as a "modern day ' Cha Cha Slide ' by DJ Casper " and went viral after it was introduced to the app TikTok by ...
A dance challenge set to the song became a trend on TikTok. The accompanying music video, directed by Kerbs Balagtas, depicted the band members mining for gold. The group promoted the song with live performances and included it on the set list of their Pagtatag! World Tour (2023–2024). The song has received multiple accolades, including the ...
Tabatha Lynn's video of her mom, Leanne Lynn, dancing for the challenge has reached over 8 million videos. The Michigan-based mother-daughter duo was shocked to see the huge reaction Leanne Lynn's ...
The "For You" page on TikTok is a feed of videos that are recommended to users based on their activity on the app. Content is curated by TikTok's artificial intelligence depending on the content a user liked, interacted with, or searched. This helps users find new content and creators reach new audiences, in contrast to other social networks ...
The song also gained traction due to a viral dance challenge. The video, published on TikTok, featured the Ama Quality Boys, a dance group, dancing to a completely different Amapiano song, until an unknown user put the "Tshwala Bam" audio onto that video and the song and dance became viral. The video now has over 77,000 likes as of July 2024. [3]
First released to the public in September 2017, TikTok is a video-sharing social networking service [80] used to make short-form videos, from genres like dance, comedy, and education. [ 81 ] [ 82 ] On 9 November 2017, ByteDance acquired Shanghai -based social media start-up Musical.ly for up to US$ 1 billion.
"Touch" emerged as the group's breakthrough single, entering the charts in Canada, Singapore, Malaysia, Hong Kong, the Philippines and South Korea as well as charting on the Billboard Bubbling Under Hot 100 and Billboard Global 200 [11] in September 2024 after a dance challenge to the song went viral on the video-sharing platform TikTok and ...