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Data analysis is a process for obtaining raw data, and subsequently converting it into information useful for decision-making by users. [1] Data is collected and analyzed to answer questions, test hypotheses, or disprove theories. [11] Statistician John Tukey, defined data analysis in 1961, as:
It is imperative in inferring information from data and adhering to a conclusion or decision from that data. Data analysis can stem from past or future data. Data analysis is an analytical skill, commonly adopted in business, as it allows organisations to become more efficient, internally and externally, solve complex problems and innovate. [46]
Data analysis focuses on the process of examining past data through business understanding, data understanding, data preparation, modeling and evaluation, and deployment. [8] It is a subset of data analytics, which takes multiple data analysis processes to focus on why an event happened and what may happen in the future based on the previous data.
Business intelligence (BI) consists of strategies, methodologies, and technologies used by enterprises for data analysis and management of business information. [1] Common functions of BI technologies include reporting, online analytical processing, analytics, dashboard development, data mining, process mining, complex event processing, business performance management, benchmarking, text ...
The difficulty in ensuring data quality is integrating and reconciling data across different systems, and then deciding what subsets of data to make available. [ 3 ] Previously, analytics was considered a type of after-the-fact method of forecasting consumer behavior by examining the number of units sold in the last quarter or the last year.
Exploratory data analysis is an analysis technique to analyze and investigate the data set and summarize the main characteristics of the dataset. Main advantage of EDA is providing the data visualization of data after conducting the analysis.
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