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The Indian streaming market has experienced remarkable expansion, with projections indicating it will reach $5 billion by the end of 2024. [4] This growth is fueled by the rise of digital platforms and a surge in subscriptions. Consequently, there is intensified competition among streaming services for exclusive digital rights to major films.
The first dependent Indian OTT platform was BIGFlix, launched by Reliance Entertainment in 2008. [1] In 2010 Digivive launched India's first OTT mobile app called nexGTv, which provides access to both live TV and on–demand content. nexGTV was the first app to live–stream Indian Premier League matches on smart phones and did so during 2013 and 2014.
2024 Filmfare OTT Awards, the fifth edition of awards presented to honour artistic and technical excellence in original programming on over-the-top streaming media in Hindi-language. Web original shows or films released across OTT platforms between 1 August 2023 and 31 July 2024 were eligible for Awards.
YuppTV is an over-the-top (OTT) content provider for South Asian content including live television and films with recording and storage features. YuppTV allows broadcasters and content providers to reach an audience, and allows consumers to view content on up to six screens of connected TVs, STBs, PC, smartphones, tablets and game consoles.
In 1986, Angel Television Private Limited was founded in Kolkata, India, and started its business with movie acquisitions.In 2020, when Klikk was launched by Vikas Tantiya, the company got transformed into a fully vertically integrated studio.
ZEE5 is an Indian on-demand Internet streaming media provider run by Zee Entertainment Enterprises. [1] It was launched in India on 14 February 2018 with content in 12 languages. [ 2 ] The service has distributed a number of original programs, including original series, specials, miniseries, documentaries and films.
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