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  2. Line management - Wikipedia

    en.wikipedia.org/wiki/Line_management

    Line management refers to the management of employees who are directly involved in the production or delivery of products, goods and/or services.As the interface between an organisation and its front-line workforce, line management represents the lowest level of management within an organisational hierarchy (as distinct from top/executive/senior management and middle management).

  3. Management - Wikipedia

    en.wikipedia.org/wiki/Management

    Low-level managers are often called supervisors, but may also be called line managers, office managers, or even foremen. Middle managers include all levels of management between the low level and the top level of the organization. These managers manage the work of low-level managers and may have titles such as department head, project leader ...

  4. Marketing effectiveness - Wikipedia

    en.wikipedia.org/wiki/Marketing_effectiveness

    At the marketing mix level, marketers can improve their execution by making small changes in any or all of the 4-Ps (Product, Price, Place and Promotion) without making changes to the strategic position or the creative execution marketers can improve their effectiveness and deliver increased revenue. At the program level, marketers can improve ...

  5. Marketing management - Wikipedia

    en.wikipedia.org/wiki/Marketing_management

    To create an effective, cost-efficient marketing management strategy, firms must possess a detailed, objective understanding of their own business and the market in which they operate. [7] In analyzing these issues, the discipline of marketing management often overlaps with the related discipline of strategic planning.

  6. High- and low-level - Wikipedia

    en.wikipedia.org/wiki/High-_and_low-level

    In sociology and social anthropology, high-level descriptions would be terms like economy and political structure, and low level descriptions would be individual peoples' motivations and work. In neuroscience, low-level would relate to the functioning of a cell (or part of a cell, or molecule) and high level to the overall function or activity ...

  7. Matrix management - Wikipedia

    en.wikipedia.org/wiki/Matrix_management

    A matrix organization. Matrix management is an organizational structure in which some individuals report to more than one supervisor or leader—relationships described as solid line or dotted line reporting, also understood in context of vertical, horizontal & diagonal communication in organisation for keeping the best output of product or services.

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    Get AOL Mail for FREE! Manage your email like never before with travel, photo & document views. Personalize your inbox with themes & tabs. You've Got Mail!

  9. Marketing strategy - Wikipedia

    en.wikipedia.org/wiki/Marketing_strategy

    Marketing strategy refers to efforts undertaken by an organization to increase its sales and achieve competitive advantage. [1] In other words, it is the method of advertising a company's products to the public through an established plan through the meticulous planning and organization of ideas, data, and information.