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  2. Want to Sell Anything Online? Check Out These Business Plan ...

    www.aol.com/want-sell-anything-online-check...

    You can use the ecommerce business plan template below to define these aspects. ... How much product is sourced?Example: "10,000 units per month."Price per Unit: Cost per unit from the supplier. ...

  3. Loss leader - Wikipedia

    en.wikipedia.org/wiki/Loss_leader

    A loss leader (also leader) [1] is a pricing strategy where a product is sold at a price below its market cost [2] to stimulate other sales of more profitable goods or services. With this sales promotion/marketing strategy, a "leader" is any popular article, i.e., sold at a low price to attract customers. [3]

  4. Price-based selling - Wikipedia

    en.wikipedia.org/wiki/Price-based_selling

    Price-matching guarantees are commonly used in consumer and industrial markets. [7] In the USA, Lowe's Home Improvement Warehouse is an example, as the company frequently states that it has the 'lowest' price stores, and that they will match their competitors. Best Buy has always been known for their price-matching guarantee as well.

  5. Price fixing - Wikipedia

    en.wikipedia.org/wiki/Price_fixing

    For example, manufacturers and retailers may conspire to sell at a common "retail" price; set a common minimum sales price, where sellers agree not to discount the sales price below the agreed-to minimum price; buy the product from a supplier at a specified maximum price; adhere to a price book or list price; engage in cooperative price ...

  6. Name your own price - Wikipedia

    en.wikipedia.org/wiki/Name_your_own_price

    Priceline.com, an online travel agency offered a name your own price option. However, by 2005, Priceline began to de-emphasize this system, [10] and added published price options on its websites. [9] A 2014 academic study showed that posted prices can guarantee higher profitability to service providers than the name-your-own-price mechanism. [11]

  7. Porter's generic strategies - Wikipedia

    en.wikipedia.org/wiki/Porter's_generic_strategies

    Innovation of products or processes may also enable a startup or small company to offer a cheaper product or service where incumbents' costs and prices have become too high. An example is the success of low-cost budget airlines who, despite having fewer planes than the major airlines, were able to achieve market share growth by offering cheap ...

  8. Monopoly price - Wikipedia

    en.wikipedia.org/wiki/Monopoly_price

    A monopoly is a price maker, not a price taker, meaning that a monopoly has the power to set the market price. [ 14 ] The firm in monopoly is the market as it sets its price based on their circumstances of what best suits them.

  9. Cost leadership - Wikipedia

    en.wikipedia.org/wiki/Cost_leadership

    For example, US retailer Walmart has succeeded in business due to its cost leadership strategy. The company has cut down on excesses at every point of production and thus are able to provide the consumers with quality products at low prices. [4] Cost leadership is different from price leadership. A company could be the lowest cost producer yet ...

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