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In March 2022, ITV announced the launch of ITVX, [3] an integrated advertising and subscription funded platform. The service serves as a replacement for ITV Hub, taking over as the broadcaster's catch-up service, and is positioned as a direct competitor to BBC iPlayer and the Channel 4 VOD service; featuring more exclusive programming, and a selection of FAST channels.
ITV shares the rights for the FA Cup with the BBC, having previously done so from 1955 to 1988. ITV also held the live rights to the competition from 1998 to 2001 and from 2008 until 2014. [59] [60] Horse racing. ITV other flagship sporting coverage is as the exclusive free to air home of British Horse Racing. ITV's deal, which began on 1 ...
In line with the launch of the streaming service ITVX, ITVBe received a new look for the first time on 15 November 2022.The logo is now coloured peach and has the b in 'be' raised up higher than the rest of the letters, and uses idents that are cross-used across ITV1, ITV2, ITV3, and ITV4 with different views which reflect the channel's image and programming output.
The first series of “The Sex Live of College Girls” will premiere on ITV Hub and ITV2 in April, with the second series to follow later on ITV’s upcoming integrated AVOD/SVOD platform ITVX.
As ITV underwent a corporate rebrand in January 2013, the ITV.com website was redesigned to complement the new look. ITV Mobile was an entertainment portal that offers catch-ups and clips from ITV's soaps: Coronation Street and Emmerdale, ITV Sport and ITV's entertainment shows: This Morning and The X Factor. It also provided the latest ...
In November 2022, ITV announced a new streaming service to replace ITV Hub called ITVX. Launching on 8 December 2022, ITVX provides archive programming for which ITV plc owns the license, live events, and exclusive programming. [49] There will be a free ad-supported tier and a premium subscription which will be ad-free and allow access to ...
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