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2. Product bundling - Wikipedia

   en.wikipedia.org/wiki/Product_bundling

   For example, with Home Theatre in a Box, a consumer can feel confident that all of the included speakers are of the correct impedance and power rating and that all of the included cables are the correct models. While many well-known examples of bundling are all products or services from the same store or provider, such as the sports package for ...

3. Subscription business model - Wikipedia

   en.wikipedia.org/wiki/Subscription_business_model

   The subscription business model is a business model in which a customer must pay a recurring price at regular intervals for access to a product or service.The model was pioneered by publishers of books and periodicals in the 17th century, [1] and is now used by many businesses, websites [2] and even pharmaceutical companies in partnership with governments.

4. Pricing strategies - Wikipedia

   en.wikipedia.org/wiki/Pricing_strategies

   Pricing strategies and tactics vary from company to company, and also differ across countries, cultures, industries and over time, with the maturing of industries and markets and changes in wider economic conditions. [2] Pricing strategies determine the price companies set for their products. The price can be set to maximize profitability for ...

5. Price optimization - Wikipedia

   en.wikipedia.org/wiki/Price_optimization

   Price optimization utilizes data analysis to predict the behavior of potential buyers to different prices of a product or service. Depending on the type of methodology being implemented, the analysis may leverage survey data (e.g. such as in a conjoint pricing analysis [7]) or raw data (e.g. such as in a behavioral analysis leveraging 'big data' [8] [9]).

6. Freemium - Wikipedia

   en.wikipedia.org/wiki/Freemium

   In the freemium business model, business tiers start with a "free" tier. Freemium, a portmanteau of the words "free" and "premium", is a pricing strategy by which a basic product or service is provided free of charge, but money (a premium) is charged for additional features, services, or virtual (online) or physical (offline) goods that expand the functionality of the free version of the software.

7. Pricing - Wikipedia

   en.wikipedia.org/wiki/Pricing

   Revenue-oriented pricing: (also known as profit-oriented pricing or cost-based pricing) - where the marketer seeks to maximize the profits (i.e., the surplus income over costs) or simply to cover costs and break even. [3] For example, dynamic pricing (also known as yield management) is a form of revenue oriented pricing.