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  2. Persuasion - Wikipedia

    en.wikipedia.org/wiki/Persuasion

    Consistency is an important aspect of persuasion because it: is highly valued by society, results in a beneficial approach to daily life, and; provides a valuable shortcut through the complicated nature of modern existence. Consistency allows us to more effectively make decisions and process information.

  3. Modes of persuasion - Wikipedia

    en.wikipedia.org/wiki/Modes_of_persuasion

    The modes of persuasion, modes of appeal or rhetorical appeals (Greek: pisteis) are strategies of rhetoric that classify a speaker's or writer's appeal to their audience. These include ethos , pathos , and logos , all three of which appear in Aristotle's Rhetoric . [ 1 ]

  4. Persuasive writing - Wikipedia

    en.wikipedia.org/wiki/Persuasive_writing

    Persuasive writing is a form of written arguments designed to convince, motivate, or sway readers toward a specific point of view or opinion on a given topic. This writing style relies on presenting reasoned opinions supported by evidence that substantiates the central thesis .

  5. Rhetoric (Aristotle) - Wikipedia

    en.wikipedia.org/wiki/Rhetoric_(Aristotle)

    The Rhetoric is regarded by most rhetoricians as "the most important single work on persuasion ever written." [ 3 ] Alan G. Gross and Arthur Walzer concur, indicating that, just as Alfred North Whitehead considered all Western philosophy a footnote to Plato , "all subsequent rhetorical theory is but a series of responses to issues raised" by ...

  6. Elaboration likelihood model - Wikipedia

    en.wikipedia.org/wiki/Elaboration_likelihood_model

    Elaboration likelihood model is a general theory of attitude change.According to the theory's developers Richard E. Petty and John T. Cacioppo, they intended to provide a general "framework for organizing, categorizing, and understanding the basic processes underlying the effectiveness of persuasive communications".

  7. Self-persuasion - Wikipedia

    en.wikipedia.org/wiki/Self-persuasion

    Self-persuasion came about based on the more traditional or direct strategies of persuasion, which have been around for at least 2,300 years and studied by eminent social psychologists from Aristotle to Carl Hovland, they focused their attention on these three principal factors: the nature of the message, the characteristics of the communicator, and the characteristics of the audience.

  8. Propaganda techniques - Wikipedia

    en.wikipedia.org/wiki/Propaganda_techniques

    If a news item is covered frequently and prominently, the audience will regard the issue as more important. Algorithmic bias Algorithmic bias is the systemic bias in computer systems for or against certain messages, for example during content moderation, information filtering systems, AI alignment, personalized search or recommender systems. [17]

  9. Rhetorical device - Wikipedia

    en.wikipedia.org/wiki/Rhetorical_device

    In rhetoric, a rhetorical device, persuasive device, or stylistic device is a technique that an author or speaker uses to convey to the listener or reader a meaning with the goal of persuading them towards considering a topic from a perspective, using language designed to encourage or provoke an emotional display of a given perspective or action.