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2. Survey data collection - Wikipedia

   en.wikipedia.org/wiki/Survey_data_collection

   From Wikipedia, the free encyclopedia. With the application of probability samplingin the 1930s, surveys became a standard tool for empirical researchin social sciences, marketing, and official statistics.[1] The methods involved in survey data collectionare any of a number of ways in which data can be collectedfor a statistical survey.

3. Survey methodology - Wikipedia

   en.wikipedia.org/wiki/Survey_methodology

   Survey methodology is "the study of survey methods". [1] As a field of applied statistics concentrating on human-research surveys, survey methodology studies the sampling of individual units from a population and associated techniques of survey data collection, such as questionnaire construction and methods for improving the number and accuracy of responses to surveys.

4. Conjoint analysis - Wikipedia

   en.wikipedia.org/wiki/Conjoint_analysis

   Conjoint analysis is a survey-based statistical technique used in market research that helps determine how people value different attributes (feature, function, benefits) that make up an individual product or service. The objective of conjoint analysis is to determine what combination of a limited number of attributes is most influential on ...

5. Net promoter score - Wikipedia

   en.wikipedia.org/wiki/Net_promoter_score

   Net promoter score. Net promoter score ( NPS) is a market research metric that is based on a single survey question asking respondents to rate the likelihood that they would recommend a company, product, or a service to a friend or colleague. [ 1] The NPS is a proprietary instrument developed by Fred Reichheld, who owns the registered NPS ...

6. Survey sampling - Wikipedia

   en.wikipedia.org/wiki/Survey_sampling

   The purpose of sampling is to reduce the cost and/or the amount of work that it would take to survey the entire target population. A survey that measures the entire target population is called a census. A sample refers to a group or section of a population from which information is to be obtained. Survey samples can be broadly divided into two ...

7. American Housing Survey - Wikipedia

   en.wikipedia.org/wiki/American_Housing_Survey

   With each new survey, the Census Bureau updates the sample it uses for additions to the stock from new construction or other sources. Just as the AHS and its sample have evolved over time the AHS report formats have also changes over time. The 1973 through 1983 reports use a common format; the 1985 through 2005 reports use another common format.

8. Market research - Wikipedia

   en.wikipedia.org/wiki/Market_research

   Market research is a way of getting an overview of consumers' wants, needs and beliefs. It can also involve discovering how they act. The research can be used to determine how a product could be marketed. Peter Drucker believed [ 15] market research to be the quintessence of marketing. Market research is a way that producers and the marketplace ...

9. Survey (human research) - Wikipedia

   en.wikipedia.org/wiki/Survey_(human_research)

   Research. In research of human subjects, a survey is a list of questions aimed for extracting specific data from a particular group of people. Surveys may be conducted by phone, mail, via the internet, and also in person in public spaces. Surveys are used to gather or gain knowledge in fields such as social research and demography .