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AdMob is a mobile advertising subsidiary of Google, originally founded by the Syrian entrepreneur Omar Hamoui. [1] The name AdMob is a portmanteau for " advertising on mobile ". It was incorporated on April 10, 2006 [ 2 ] [ 3 ] while Hamoui was in business school at Wharton School . [ 4 ]
Cost per mille (CPM), also called cost per thousand (CPT) (in Latin, French and Italian, mille means one thousand), is a commonly-used measurement in advertising. It is the cost an advertiser pays for one thousand views or impressions of an advertisement. [ 1 ]
Cost per impression, along with pay-per-click (PPC) and cost per order, is used to assess the cost-effectiveness and profitability of online advertising. [1] Cost per impression is the closest online advertising strategy to those offered in other media such as television, radio or print, which sell advertising based on estimated viewership, listenership, or readership.
The Communist Party of India (CPI) is the oldest communist party in India. The CPI was founded in modern-day Kanpur on 26 December 1925. [6] [7] [8] In 1964, a split in the CPI caused the formation of the Communist Party of India (Marxist), the largest communist party in India. Currently, the CPI has two members in Lok Sabha and two members in ...
Central Committee of the Communist Party of India (Marxist) Information; General Secretary: Sitaram Yechury: Elected by: Congress of Communist Party of India (Marxist)
The Communist Party of India (Marxist), West Bengal is the West Bengal state wing of Communist Party of India (Marxist) and a recognised national party. The party has been the longest formally the governing party in West Bengal Legislative Assembly from 1977 to 2011 and has significant representation of the state in Rajya Sabha . [ 1 ]
The Reserve Bank of India Act, 1934 (RBI Act) was amended by the Finance Act, 2016, to provide a statutory and institutionalised framework for a Monetary Policy Committee, for maintaining price stability, while keeping in mind the objective of growth. The Monetary Policy Committee is entrusted with the task of fixing the benchmark policy rate ...
The CPI (ML) was formed by the radicals within the Communist Party of India (Marxist) (CPM) who grew concerned by the increasingly parliamentary character of its politics. A debate ensued where the radicals accused the CPM leadership of turning towards revisionism .