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Under Armour also had released a product with scent control technology in 2012 titled, "Under Armour Scent Control". This line claims to be designed so that the wearer's scent cannot be detected. [45] Under Armour developed a new type of shirt called "Coldblack", which is designed to reflect heat and keep athletes cool in the sun. [46]
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K2 Sports, LLC, known simply as K2, is an American sporting goods company headquartered in Seattle, Washington focused primarily on winter sports equipment. K2 operates under the labels K2 Snow and K2 Skates, as well as its subsidiaries Backcountry Access, Ride Snowboards, Tubbs Snowshoes, Atlas Snow-Shoe Company, LINE Skis, Full Tilt Boots, and Madshus brands. [1]
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Colin Browne is the CEO of Cascale, joining the consumer goods organization May 1, 2024. [1]Browne joined Cascale from Under Armour, where he most recently served as chief operating officer (COO) and interim CEO. [2]
In October 2020, Under Armour announced that Endomondo would be shutting down and selling off MyFitnessPal to the private equity firm Francisco Partners for $345 million. [8] Service stopped on 31 December 2020, giving customers until 15 February 2021 to download an archive of their historic data.
Under Armour shares initially rose as much as 7% in early trading on Wednesday after the company boosted its full-year earnings forecast above Wall Street estimates and bested revenue estimates ...