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Carlsberg is the flagship beer brand in Carlsberg Group's portfolio of 155 brands. [50] It is a 5% abv pilsner beer (In the UK, it previously had 3.8% abv but reduced to 3.4% abv, cited as being due to an increase in duty tax and is now branded as Carlsberg Danish Pilsner.) with a global distribution to 140 markets. [51] It is also known as ...
Carlsberg holds the license to brew and market the beer worldwide, except for Africa and South America. [2] Unibra holds the license for Africa, [3] and Ambev holds it for Brazil. [4] In Europe, the beer is also produced and marketed in Romania [5] and Turkey. [6] In Asia, it is distributed in Malaysia, China, Hong Kong, and Singapore. [7]
A national association of beer with mititei came into existence during the 1877 Independence War of Romania and after that it saw a spread of beer pubs throughout the Romanian Kingdom. The beer pubs (berării) became a place of social and business meetings for the Romanian urban middle-class. Currently, Romanians are amongst the heaviest beer ...
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As of 2012, Carlsberg Srbija holds 28.4% of Serbian beer market, placing it second, behind market leader Apatinska pivara. [5] The Belgrade-based Carlsberg South East Europe regional group oversees Carlsberg's operations in the Balkans (other than Čelarevo facility, Carlsberg owns several more breweries in Bulgaria, Croatia, and Romania).
Carlsberg’s own Nordic brasserie and beer bar offers around 100 different beers, including the speciality brews of other brands like Jacobsen and Tuborg, from a 70-metre-long bar in the brewery ...
Its creation was intended to spearhead Carlsberg's renewed focus on specialty beers in response to the growing market segment sparked by the microbrewery movement. The brewery currently has an annual production capacity of 1,700,000 litres (equal to 5 million 330 ml bottles), but has the potential of doubling in size to 3,500,000 litres.
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