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British Army officer in the First World War A man wearing a short navy blue–coloured trenchcoat (2018). A trench coat is a variety of coat made of waterproof heavy-duty fabric, [1] originally developed for British Army officers before the First World War, and becoming popular while used in the trenches, hence the name trench coat.
[2] [3] London Fog introduced its first Maincoat and was found/sold in Saks Fifth Avenue luxury department stores in 1954, being one of the first companies to sell the raincoats and trench coats. [2] The coat originally sold for $29.95, and named as a "Maincoat" by Myers so it could be worn all year around. [2] [3] The company went public in ...
Adapted to meet the needs of military personnel, the "trench coat" [5] was born during the First World War; it was worn by British officers in the trenches. [8] After the war, it became popular with civilians. [9] A Burberry factory in Basingstoke producing trench coats, 1918
The trench coat dates back to the 19th century, when new techniques for weatherproofing cotton meant that both soldiers and civilians could swap out heavy coats for something more versatile.
The original coat model produced by that commission was later updated, in 1914, in response to the harsh conditions of trench warfare during World War I. The suitability of gabardine to protecting soldiers from that environment resulted in the design's widespread recognition as a trench coat , which continues to have influence in modern fashion.
The brand makes two styles, the Clyde Trench Coat ($350) and Scott Trench Coat ($305). Below is my review after taking both for a spin in New York as fall has ceded its place to winter—and the ...
The trench coat was born. And one hundred-plus years later, the design has proven so enduring that the essential elements all remain. Shop Now $2,490, burberry.com
The coats became particularly popular with Japanese women, and the company won a Queen's Award for Enterprise in 2000 for its success in international trade. [11] In December 2003 the company name was formally changed to Mackintosh. In 2007, Mackintosh was bought by Tokyo firm Yagi Tsusho. [1]
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