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Whistle's first product, an activity monitor for dogs that tracked their exercise, was released in 2013. [4] The company raised an additional $10 million in a Series A funding round and $15 million in Series B. [ 1 ] [ 5 ] A February 2014 agreement with PetSmart placed the Whistle device in all the company's stores and led to co-marketing ...
The first product range is Frosty Paws Ice Cream Cups, this was the first product line that the company created. It was first marketed as Pet79 Ice Cream Cups, then as Fido Freeze Ice Cream Cups. Originally, Frosty Paws did contain lactose, powdered milk, refined soy flour, corn oil, and fortified vitamins and minerals; it had a vitamin content ...
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The brand's name was a play on the World War II-era K-ration, and featured a yellow dog named Fido on its labels. [3] The trademark for Ken-L Ration was revived by Retrobrands USA LLC in 2015. [4] The dog food's original main ingredient was U.S. Government Inspected horse meat, advertised as "lean, red meat". [5] [6]
The Drs. Foster & Smith line of products, launched in 1993, includes products ranging from company-formulated brands of cat and dog food to medications and pet furniture. A series of mergers in the early 2000s added aquarium, bird, ferret , and other specialty products to the company's catalogs.
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FIDO Friendly, is an American dog travel and lifestyle magazine. [1] It releases twice a month and covers themes such as hotel and location reviews, [ 2 ] health and wellbeing, dog training tips, celebrity interviews, and the current fashion trends.