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The logo of Camay used in 2006-2012. Camay is a British brand of bar soap owned by Unilever. It was introduced in 1926 by Procter & Gamble and was marketed as a "white, pure soap for women," as many soaps of the time were colored to mask impurities. For many years, Camay's slogan has been "Camay: the soap for beautiful women."
Lux – women's soap, shower gel, and lotions (Caress in the United States) Master – men's facial wash and cleanser (Philippines) Matey – children's bubble bath; Mentadent – toothpaste [10] [11] (except for North America) Mist – soap (Egypt) Nameera – halal skincare range (Indonesia) Neutral – Hygiene products; Noxzema – skincare ...
Duz, powdered laundry soap and later, a powdered laundry detergent which had glassware and plates in each box; sold from 1920s to 1980. Encaprin, coated aspirin [12] Fit, fruit and vegetable rinse, sold in the Philippines from 1998 to 2000. Fling, disposable dishcloth brand. Fluffo, golden yellow shortening sold mid-1950s to early 1960s. Fresco ...
McElroy returned to Cincinnati to work in the advertising department of the Procter & Gamble Company. In 1931, as a junior executive managing the advertising campaign for P&G's Camay brand of soap, McElroy wrote what became a famous three-page company memo that laid out the principles of modern brand management. [2]
Luciana Malgeri Pignatelli (13 January 1935 – 13 October 2008) [1] [2] was an Italian spokesmodel for Camay soap in the late 1960s and early 1970s, and later a jewellery designer. [ 1 ] Background
Lever Brothers was one of several British companies that took an interest in the welfare of its British employees. [7] The model village of Port Sunlight was developed between 1888 and 1914 adjoining the soap factory to accommodate the company's staff in good quality housing, with high architectural standards and many community facilities.
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In 1930, the logo of Unilever was in a sans-serif typeface and all-caps. The current Unilever corporate logo was introduced in 2004 and was designed by Wolff Olins , a brand consultancy agency. The 'U' shape is now made up of 25 distinct symbols, each icon representing one of the company's sub-brands or its corporate values. [ 119 ]