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  2. Private label - Wikipedia

    en.wikipedia.org/wiki/Private_label

    Probably the best-known private-label brands are store brands, which are managed by supermarket and grocery store chains. Examples are Simple Truth by Kroger and Great Value by Wal-Mart. [13] Store brands compete with national brands or name brands, like Coca-Cola or Lay's. [14] [15] [16] The term private-label product overlaps with the term ...

  3. List of Walmart brands - Wikipedia

    en.wikipedia.org/wiki/List_of_Walmart_brands

    The Equate brand was originally created by L. Perrigo Company in 1986 [11] and was sold to Walmart in 1993. [12] Before its takeover by Walmart, the formerly independent Equate brand sold consumer products at both Target and Walmart at lower prices than those of name brands. Equate is an example of the strength of Walmart's private label store ...

  4. Retail marketing - Wikipedia

    en.wikipedia.org/wiki/Retail_marketing

    Retail promotions that focus on the store tend to be ‘image’ oriented, raising awareness of the store and creating a positive attitude towards the store and its services. Retail promotions that focus on the product range, are designed to cultivate a positive attitude to the brands stocked by the store, in order to indirectly encourage ...

  5. The Rise of Store Brands: Private Labels Gain Popularity as ...

    www.aol.com/news/2011-03-11-the-rise-of-store...

    Store Brands Serve Up a Higher Portion of Food Store-brand products, which make up a whopping $90 billion industry in the U.S., now account for almost 30% of the total servings of food products sold.

  6. Retail format - Wikipedia

    en.wikipedia.org/wiki/Retail_format

    The retail format (also known as the retail formula) influences the consumer's store choice and addresses the consumer's expectations.At its most basic level, a retail format is a simple marketplace, that is; a location where goods and services are exchanged.

  7. Why do people buy generic over brand-name products? It's ...

    www.aol.com/lifestyle/why-people-buy-generic...

    Grocery store-brand sales have gone up significantly. Store-brand labeled food is a big source of store revenue, with private label food sales increasing significantly during the pandemic ...

  8. List of largest retail companies - Wikipedia

    en.wikipedia.org/wiki/List_of_largest_retail...

    Discount store 167,200 ... Neckarsulm Germany: 5 The Home Depot: Home improvement 132,110 9.7%: Atlanta United States: 6 The Kroger Company: Supermarket 131,620 2.0%: Cincinnati United States: 7 Walgreens Boots Alliance: Drug store/Pharmacy 117,705 0.3%: Deerfield United States: 8 Aldi: Discount store 117,047 ... Essen and Mülheim Germany: 9 ...

  9. Brand Name vs. Store Brands: How to Get the Best Bargain - AOL

    www.aol.com/2013/01/09/brand-name-vs-store...

    Supermarkets stock dozens of options for any given food item, and if you're trying to save money, generic or store brands usually offer a better deal. However, this isn't always the case. So ...

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