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  2. Customer relationship management - Wikipedia

    en.wikipedia.org/wiki/Customer_relationship...

    Customer relationship management (CRM) is a strategic process that organizations use to manage, analyze, and improve their interactions with customers. By leveraging data-driven insights, CRM helps businesses optimize communication, enhance customer satisfaction, and drive sustainable growth.

  3. Customer experience - Wikipedia

    en.wikipedia.org/wiki/Customer_experience

    Sales experience is a subset of the customer experience. Whereas customer experience encompasses the sum of all interactions between an organization and a customer over the entire relationship, sales experience is focused exclusively on the interactions that take place during the sales process and up to the point that a customer decides to buy.

  4. Résumé - Wikipedia

    en.wikipedia.org/wiki/Résumé

    An example of a résumé with a common format with the name John Doe. A résumé or resume (or alternatively resumé), [a] [1] is a document created and used by a person to present their background, skills, and accomplishments. Résumés can be used for a variety of reasons, but most often are used to secure new jobs, whether in the same ...

  5. Oracle CRM - Wikipedia

    en.wikipedia.org/wiki/Oracle_CRM

    Oracle CRM is a customer relationship management system created by Oracle Corporation. [1] It includes a number of different cloud applications that can be deployed together or used individually to analyze customer data and help companies connect and manage sales, marketing, and customer support.

  6. SAP CRM - Wikipedia

    en.wikipedia.org/wiki/SAP_CRM

    The SAP CRM applications were initially integrated on-premises customer relationship management software manufactured by SAP SE which targeted business software requirements for marketing, sales and service for midsize and large organizations in all industries and sectors.

  7. eCRM - Wikipedia

    en.wikipedia.org/wiki/ECRM

    Furthermore, CRM solutions are more effective once they are being implemented in other information systems used by the company. Examples are transaction processing system (TPS) to process data real-time, which can then be sent to the sales and finance departments in order to recalculate inventory and financial position quick and accurately ...

  8. Oracle Advertising and Customer Experience (CX) - Wikipedia

    en.wikipedia.org/wiki/Oracle_Advertising_and...

    The product suite was later named Oracle Cloud CX. By 2021, Oracle CX had been combined with Oracle Data Cloud and became Oracle Advertising and Customer Experience (CX). [5] In 2006, Oracle purchased Siebel Systems, [6] [7] and later expanded its Siebel CRM software, and on-premises tool, with its SaaS product, Oracle CRM on Demand. [8]

  9. Customer value maximization - Wikipedia

    en.wikipedia.org/wiki/Customer_value_maximization

    Customer value maximization (CVM) is a real-time service model that, proponents say, goes beyond basic customer relationship management (CRM) capabilities, identifying and capturing maximum potential from prospective and existing customers.

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