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There are many different data mining techniques you could use to find certain analytics and results, for example, there is Classification analysis, Clustering analysis, and Regression analysis. [4] What technique you should use depends on what you are looking for with your data.
In fact, affinity analysis takes advantages of studying attributes that go together which helps uncover the hidden patterns in a big data through generating association rules. Association rules mining procedure is two-fold: first, it finds all frequent attributes in a data set and, then generates association rules satisfying some predefined ...
In data mining and association rule learning, lift is a measure of the performance of a targeting model (association rule) at predicting or classifying cases as having an enhanced response (with respect to the population as a whole), measured against a random choice targeting model.
The difference between data analysis and data mining is that data analysis is used to test models and hypotheses on the dataset, e.g., analyzing the effectiveness of a marketing campaign, regardless of the amount of data. In contrast, data mining uses machine learning and statistical models to uncover clandestine or hidden patterns in a large ...
Apriori [1] is an algorithm for frequent item set mining and association rule learning over relational databases.It proceeds by identifying the frequent individual items in the database and extending them to larger and larger item sets as long as those item sets appear sufficiently often in the database.
Predictive analytics can help underwrite these quantities by predicting the chances of illness, default, bankruptcy, etc. Predictive analytics can streamline the process of customer acquisition by predicting the future risk behavior of a customer using application level data. Predictive analytics in the form of credit scores have reduced the ...
Data mining is a particular data analysis technique that focuses on statistical modeling and knowledge discovery for predictive rather than purely descriptive purposes, while business intelligence covers data analysis that relies heavily on aggregation, focusing mainly on business information. [4]
While the analysis of educational data is not itself a new practice, recent advances in educational technology, including the increase in computing power and the ability to log fine-grained data about students' use of a computer-based learning environment, have led to an increased interest in developing techniques for analyzing the large amounts of data generated in educational settings.