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Bartles & Jaymes is a flavored wine cooler and malt beverage line produced by the E & J Gallo Winery in the United States, introduced in 1985, [1] and available in various fruit flavors. Initially producing wine-based coolers, Bartles & Jaymes switched to solely malt-based coolers in 1991, when the federal excise tax on wine was raised.
Bartles & Jaymes, the second entrant into the wine cooler marketplace quickly came and took market share. Their ad campaign featured two actors playing the fictitious Frank Bartles and Ed Jaymes "Bartles and Jaymes" saying "Thank you for your support". Overall wine-cooler sales dropped 98 percent in 1987 from 1976.
Wine cooler: Related products: Gallo's Bartles & Jaymes wine coolers, Seagram's Coolers, Brown Forman's California Cooler, Canandaigua Wine Company's Sun Country Wine Cooler, Miller Brewing Company's Matilda Bay Coolers, Anheuser-Busch's Dewey Stevens coolers. Malt based beverages like G. Heileman's Champale and Malt Duck.
Real Men drank beer, Real Men did not drink Bartles & Jaymes wine coolers. If you were a cisgender male in the early 1980s, yet did not have any particular interest in being a Real Man, it was ...
A wine cooler is an alcoholic beverage made from wine and fruit juice, ... or just "cooler". Bartles & Jaymes refers to its malt beverage as a "flavored malt cooler". ...
An alcopop (or cooler) is a category of mixed alcoholic beverages with relatively low alcohol content (e.g., 3–7% alcohol by volume), including: Malt beverages to which various fruit juices or other flavorings have been added; Wine coolers: beverages containing wine to which ingredients such as fruit juice or other flavorings have been added
Frank Bartles and Ed Jaymes: Bartles & Jaymes wine coolers: 1985–1991: played by David Joseph Rufkahr (Bartles) and D--- Maugg (Jaymes) Big Boy: Big Boy restaurants:
Bartles & Jaymes "Bugle" Frank Bartles and Ed Jaymes promote the new Bartles & Jaymes Premium Berry Wine Cooler. Antacid Alka Seltzer "Felix" Felix McGrath of the United States Ski Team talks about using Alka Seltzer Plus. Aspirin Bayer "Birth" A man, who four years ago had a heart attack, gets to watch his wife give birth. Battery Energizer ...
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