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A connotation is a commonly understood cultural or emotional association that any given word or phrase carries, in addition to its explicit or literal meaning, which is its denotation. A connotation is frequently described as either positive or negative, with regard to its pleasing or displeasing emotional connection. [ 1 ]
Clear counter-examples include words with positive connotations that regularly co-occur with negative words, for example ease, soothe, tackle. [5] In such cases, the words that follow such verbs are probably perceived as negative, but not the verbs themselves. Another debate concerns whether the term semantic/discourse prosody only relates to ...
Heller calls these "a Boo! version and a Hooray! version" to differentiate those with negative and positive emotional connotations. Examples include bureaucrat versus public servant, anti-abortion versus pro-life, regime versus government, and elitist versus expert. [12]
While firm, obstinate, and pig-headed are all synonymous with stubbornness, the emotive connotations of these words are different. Firm carries a positive connotation, obstinate carries a neutral (or slightly negative) connotation, and pig-headed fool carries a negative connotation. Thus, most individuals have a positive reaction toward the ...
The framing effect is a cognitive bias in which people decide between options based on whether the options are presented with positive or negative connotations. [1] Individuals have a tendency to make risk-avoidant choices when options are positively framed, while selecting more loss-avoidant options when presented with a negative frame.
The following is a list of terms used in relation to age with negative connotations. Many age-negative terms intersect with ableism, or are derogatory toward people with neurodegenerative diseases such as Alzheimer's disease and dementia. Age-negative terms are used about young people as well as older people.
Analogy – the use of a similar or parallel case or example to reason or argue a point. Anaphora – a succession of sentences beginning with the same word or group of words. Anastrophe – inversion of the natural word order. Anecdote – a brief narrative describing an interesting or amusing event.
Non-English cognates of propaganda as well as some similar non-English terms retain neutral or positive connotations. For example, in official party discourse, xuanchuan is treated as a more neutral or positive term, though it can be used pejoratively through protest or other informal settings within China. [6] [7]: 4–6