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  2. Internal Revenue Code section 162 (a) - Wikipedia

    en.wikipedia.org/wiki/Internal_Revenue_Code...

    It concerns deductions for business expenses. It is one of the most important provisions in the Code, because it is the most widely used authority for deductions. [1] If an expense is not deductible, then Congress considers the cost to be a consumption expense. Section 162(a) requires six different elements in order to claim a deduction.

  3. Qualified Small Business Stock - Wikipedia

    en.wikipedia.org/wiki/Qualified_Small_Business_Stock

    Qualified Small Business Stock (QSBS) is a tax incentive to drive the investment and founding of small businesses in the United States of America. [1] The QSBS regulations are under U.S. Code Section 1202 [2] of the Internal Revenue Code (IRC). QSBS is a tax exemption on a federal, and in some cases, a state level. [3]

  4. Kamala Harris's small business plan: A tenfold expansion of a ...

    www.aol.com/finance/kamala-harris-small-business...

    Kamala Harris will announce a new policy proposal Wednesday for a $50,000 tax credit for small businesses looking to get off the ground. ... to $5,000 for things like business start-up costs ...

  5. Marketing spending - Wikipedia

    en.wikipedia.org/wiki/Marketing_spending

    A classic decision that hinges on fixed marketing costs versus variable marketing costs is the choice between engaging third-party contract sales representatives versus an in-house sales force. Hiring a salaried – or predominantly salaried – sales force entails more risk than the alternative because salaries must be paid even if the firm ...

  6. Brand management - Wikipedia

    en.wikipedia.org/wiki/Brand_management

    Brand associations refers to a set of information nodes held in memory that form a network of associations and are linked to a key variable. For example, variables such as brand image, brand personality, brand attitude, brand preference are nodes within a network that describes the sources of brand-self congruity.

  7. Advertising - AOL Help

    help.aol.com/products/advertising

    AOL Advertising provides advertisers, agencies and publishers with the most powerful, comprehensive and efficient online advertising tools available anywhere.

  8. America's Small Business Tax Relief Act of 2014 - Wikipedia

    en.wikipedia.org/wiki/America's_Small_Business...

    The America's Small Business Tax Relief Act of 2014 was a bill that would amend section 179 of the Internal Revenue Code, which mostly affects small- to medium-sized businesses, to retroactively and permanently extend from January 1, 2014, increased the cap on the amount of investment that can be immediately deducted from taxable income. [1]

  9. Cost per impression - Wikipedia

    en.wikipedia.org/wiki/Cost_per_impression

    Cost per impression, along with pay-per-click (PPC) and cost per order, is used to assess the cost-effectiveness and profitability of online advertising. [1] Cost per impression is the closest online advertising strategy to those offered in other media such as television, radio or print, which sell advertising based on estimated viewership, listenership, or readership.

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