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Social media analytics or social media monitoring is the process of gathering and analyzing data from social networks such as Facebook, Instagram, LinkedIn, or Twitter. A part of social media analytics is called social media monitoring or social listening. It is commonly used by marketers to track online conversations about products and companies.
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Knowledge discovery is an iterative and interactive process used to identify, analyze and visualize patterns in data. [1] Network analysis, link analysis and social network analysis are all methods of knowledge discovery, each a corresponding subset of the prior method.
Social network analysis (SNA) is the process of investigating social structures through the use of networks and graph theory. [1] It characterizes networked structures in terms of nodes (individual actors, people, or things within the network) and the ties , edges , or links (relationships or interactions) that connect them.
Social media intelligence (SMI or SOCMINT) comprises the collective tools and solutions that allow organizations to analyze conversations, respond to synchronize social signals, and synthesize social data points into meaningful trends and analysis, based on the user's needs. Social media intelligence allows one to utilize intelligence gathering ...
Sophisticated Data Analysis: what distinguishes social data analytics from sentiment analysis is the depth of the analysis. Social data analysis takes into consideration a number of factors (context, content, sentiment) to provide additional insight. Time consideration: windows of opportunity are significantly limited in the field of social ...
Social network analysis within the versatile and popular R environment R will read in almost any format data file R has write capability for most data formats Windows, Linux, Mac Open source: R contains several packages relevant for social network analysis: igraph is a library collection for creating and manipulating graphs and analyzing ...
Media monitoring is the activity of monitoring the output of the print, online and broadcast media. [1] It is based on analyzing a diverse range of media platforms in order to identify trends that can be used for a variety of reasons such as political, commercial and scientific purposes.