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The best advertising campaign examples make a lasting impact — from Coca-Cola’s Share a Coke to Apple’s Think Different campaigns.
This blog introduces 16 of the best marketing campaigns to see in 2024, from Barbie and Hilton Hotels, to KFC, Nike, and Netflix.
From Barbie to McDonald’s to Heinz, the Marketing Week team reveals the first six campaigns that make up our best of 2023. Say you’re going for a McDonald’s without saying you’re going for a McDonald’s.
Discover the best marketing campaigns of all time, from Nike's "Just Do It" to Dos Equis' "Most Interesting Man in the World." Learn how these iconic campaigns boosted brand awareness and attracted new customers.
Some of the best marketing campaigns are those that tell a story that’s relatable and unforgettable. While originality is a must, the best share many of the same elements: a defined audience, a memorable hook, brand awareness, a solid offer, and a clear, authentic call to action.
In 2023, marketers got creative by driving innovative campaigns with shrinking budgets. Here are our favorite marketing campaigns of the year.
From Nike’s “Just do it” and “Got Milk?” to Coca-Cola’s “Share a Coke” and Old Spice’s “Man your man could smell like,” marketing campaigns have the power to reach many people, create trends and needs, and even redefine the market.
Grammarly’s campaigns exemplify how data-centric marketing drives productivity and efficiency. AI and immersive experiences dominate. Brands like McDonald's leverage AI for personalization and ...
Marketing campaigns are organized, strategy efforts to promote a specific company goal. That can include raising awareness of a new product or capturing customer feedback. They typically involve a combination of media, including email, print advertising, television or radio advertising, pay-per-click, and social media.
In this post, we’ll share some top marketing campaign management examples. Each one gives you a fresh perspective on how to promote your brand, raise brand awareness and attract new customers — no matter your budget or the size of your marketing team. Let’s see how it’s done. 1. Coca-Cola’s Share a Coke Campaign.