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  2. Search engine optimization - Wikipedia

    en.wikipedia.org/wiki/Search_engine_optimization

    Search engine optimization (SEO) is the process of improving the quality and quantity of website traffic to a website or a web page from search engines. [ 1 ] [ 2 ] SEO targets unpaid search traffic (usually referred to as " organic " results) rather than direct traffic, referral traffic, social media traffic, or paid traffic .

  3. Local search engine optimisation - Wikipedia

    en.wikipedia.org/wiki/Local_search_engine...

    For example, local SEO is all about 'optimizing' your online presence to attract more business from relevant local searches. The majority of these searches take place on Google , Yahoo , Bing , Yandex , Baidu and other search engines but for better optimization in your local area you should also use sites like Yelp , Angie's List , LinkedIn ...

  4. Wikipedia:Search engine optimization - Wikipedia

    en.wikipedia.org/wiki/Wikipedia:Search_engine...

    Indeed, some search engine optimization (SEO) specialists have recommended tactics that violate Wikipedia's policies. Before you think about clever ways to evade Wikipedia's policies, you should be aware that any trick you can think of has probably been tried before, and that sneaky editing leaves a trail an experienced wikisleuth can follow.

  5. Social media optimization - Wikipedia

    en.wikipedia.org/wiki/Social_media_optimization

    Social media optimization (SMO) is the use of online platforms to generate income or publicity to increase the awareness of a brand, event, product or service.Types of social media involved include RSS feeds, blogging sites, social bookmarking sites, social news websites, video sharing websites such as YouTube and social networking sites such as Facebook, Instagram, TikTok and X (Twitter).

  6. PageRank - Wikipedia

    en.wikipedia.org/wiki/PageRank

    The rank value indicates an importance of a particular page. A hyperlink to a page counts as a vote of support. The PageRank of a page is defined recursively and depends on the number and PageRank metric of all pages that link to it ("incoming links"). A page that is linked to by many pages with high PageRank receives a high rank itself.

  7. Off the Page - Wikipedia

    en.wikipedia.org/wiki/Off_The_Page

    Off the Page may refer to: Off the Page (radio series), a British discussion programme, broadcast on BBC Radio 4;

  8. Corporate spin-off - Wikipedia

    en.wikipedia.org/wiki/Corporate_spin-off

    Covidien was spun off from Tyco International in 2007. TE Connectivity was spun off from Tyco International in 2007. Cenovus Energy was spun off from Encana (now Ovintiv) in 2009. AOL was a Time Warner spin-off in 2009; this effectively was a demerger, as AOL had previously merged into Time Warner. Ocean Rig was spun off from DryShips in ...

  9. Click-through rate - Wikipedia

    en.wikipedia.org/wiki/Click-through_rate

    Some experts on search engine optimization (SEO) have claimed since the mid-2010s that click-through rate has an impact on organic rankings. [18] Numerous case studies have been published to support this theory. Proponents supporting this theory often claim that the click-through rate is a ranking signal for Google's RankBrain algorithm.