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Consumer Reports is a United States-based non-profit organization which conducts product testing and product research to collect information to share with consumers so that they can make more informed purchase decisions in any marketplace.
Nivea (German pronunciation: ⓘ, [1] [2] stylized as NIVEA) is a German personal care brand that specializes in skin and body care. It is owned by the Hamburg-based company Beiersdorf Global AG. This was the origin of the Eucerin brand. Nivea comes from the Latin adjective niveus, nivea, niveum, meaning "snow-white". [3]
Consumer Reports (CR), formerly Consumers Union (CU), is an American nonprofit consumer organization dedicated to independent product testing, investigative journalism, consumer-oriented research, public education, and consumer advocacy.
Consumer Reports was established in 1936 to advance the Consumer Movement through product testing and advocating for consumer rights. Today the organization employs 500 people to conduct experiments at its laboratories, report the results, do journalism on consumer issues, and present the consumer perspective in policy discussions.
ConsumerAffairs is an American customer review and consumer news platform that provides information for purchasing decisions around major life changes or milestones. [5] The company's business-facing division provides SaaS that allows brands to manage and analyze review data to improve their products and customer service.
A customer review is an evaluation of a product or service made by someone who has purchased and used, or had experience with, a product or service. Customer reviews are a form of customer feedback on electronic commerce and online shopping sites.
A software review is "a process or meeting during which a software product is examined by a project personnel, managers, users, customers, user representatives, ...
The ratings are based on items including surveys of consumers, reports from undercover shoppers, expert surveys, the number of consumer agency complaints against a company or service provider, and an analysis of publicly available databases. The first publication only covered the Washington DC area.
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