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  2. Marketing ethics - Wikipedia

    en.wikipedia.org/wiki/Marketing_ethics

    Value-oriented framework, analyzing ethical problems on the basis of the values which they infringe (e.g. honesty, autonomy, privacy, transparency).An example of such an approach is the American Marketing Association Code of Ethics.

  3. Corporate identity - Wikipedia

    en.wikipedia.org/wiki/Corporate_identity

    A corporate identity or corporate image is the manner in which a corporation, firm or business enterprise presents itself to the public.The corporate identity is typically visualized by branding and with the use of trademarks, [1] but it can also include things like product design, advertising, public relations etc. Corporate identity is a primary goal of corporate communication, aiming to ...

  4. Transparency (market) - Wikipedia

    en.wikipedia.org/wiki/Transparency_(market)

    There are few markets that require the level of privacy, honesty, and trust between its participants as the Forex market.This creates great obstacles for traders, investors, and institutions to overcome as there is a lack of transparency, leading to the need to develop trust with trading partners and developing these relationships through social means, such as "gifts of information", which is ...

  5. List of business and finance abbreviations - Wikipedia

    en.wikipedia.org/wiki/List_of_business_and...

    CMA – Certified Management Accountant; CMFB – Committee on monetary, finance and balance of payments statistics; CMO – Chief Marketing Officer; COB – Close of Business; COC – Cost of Credit [2] or Cost of Capital [3] COD – Cost of Debt [4] or Cash on Delivery; COE – Center of Excellence or Cost of Equity [5] COGS – Cost of Goods ...

  6. Corporate transparency - Wikipedia

    en.wikipedia.org/wiki/Corporate_transparency

    Corporate transparency describes the extent to which a corporation's actions are observable by outsiders. This is a consequence of regulation, local norms, and the set of information, privacy, and business policies concerning corporate decision-making and operations openness to employees, stakeholders , shareholders and the general public.

  7. Transparency (behavior) - Wikipedia

    en.wikipedia.org/wiki/Transparency_(behavior)

    Shimer College students demonstrate in favor of transparency in school administration, 2010. Radical transparency is a management method where nearly all decision making is carried out publicly. All draft documents, all arguments for and against a proposal, all final decisions, and the decision making process itself are made public and remain ...

  8. DOGE says it found nearly untraceable budget line item ... - AOL

    www.aol.com/doge-says-found-nearly-untraceable...

    DOGE identified a nearly untraceable code linking payments to the U.S. Treasury to a budget line item, accounting for nearly $4.7 trillion in payments.

  9. Brand awareness - Wikipedia

    en.wikipedia.org/wiki/Brand_awareness

    In marketing planning and brand management, it is important to set objectives to promote brand awareness to motivate consumers to purchase a given brand's products. [ citation needed ] People are attracted to brands that reflect their emotions, preferences, attitudes and beliefs.