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The Jane Schaffer method is a formula for essay writing that is taught in some U.S. middle schools and high schools.Developed by a San Diego teacher named Jane Schaffer, who started offering training and a 45-day curriculum in 1995, it is intended to help students who struggle with structuring essays by providing a framework.
The five-paragraph essay format has been criticized for its rigid structure, which some educators believe stifles creativity and critical thinking. Critics argue that it promotes a formulaic approach to writing, which can limit students' ability to express more complex ideas and develop their unique writing style. [4]
Expository writing is a type of writing where the purpose is to explain or inform the audience about a topic. [13] It is considered one of the four most common rhetorical modes. [14] The purpose of expository writing is to explain and analyze information by presenting an idea, relevant evidence, and appropriate discussion.
One example of this is a "dummy advertising vehicle test," in which a test Television Advertisement is shown with control ads in a controlled environment designed to simulate a commercial break on television. The test ad is embedded alongside either directly competitive advertising, or ads from non-competing product categories, depending on the ...
Persuasive writing is a form of written arguments designed to convince, motivate, or sway readers toward a specific point of view or opinion on a given topic. This writing style relies on presenting reasoned opinions supported by evidence that substantiates the central thesis .
The writing of an expository essay often consists of the following steps: organizing thoughts (brainstorming), researching a topic, developing a thesis statement, writing the introduction, writing the body of essay, and writing the conclusion. [14]
News style, journalistic style, or news-writing style is the prose style used for news reporting in media, such as newspapers, radio and television. News writing attempts to answer all the basic questions about any particular event—who, what, when, where, and why (the Five Ws ) and also often how—at the opening of the article .
Audience analysis is a task that is often performed by technical writers in a project's early stages. It consists of assessing the audience to make sure the information provided to them is at the appropriate level.